Visual Identity for PHINEOs Consulting Products
commissioned by PHINEO
- For PHINEO’s consulting division, I developed a distinctive visual identity tailored to the new product
offerings. The goal was to create a design that fits seamlessly into PHINEO’s existing corporate design
while ensuring a clear differentiation of the new consulting services.
My role included the conception and implementation of design guidelines, as well as the creation of user-friendly PowerPoint templates. Additionally, I focused on aligning product content and developing storytelling approaches to ensure that the values and messages of the consulting services were communicated effectively. These templates and guidelines enable the consulting teams to easily adapt and further develop materials, ensuring consistent and professional communication both internally and externally.
The project strengthened the overall brand presence of PHINEO while offering a flexible framework for future product communications.
Description
- Brand Design
- Visual Design
- Digital Design
- Design System
